Most cases of cancer – 85% of them – are related to environmental factors and lifestyle habits, such as diet, physical activity, physical inactivity, smoking and unprotected exposure to the sun. It is extremely important to constantly highlight to society the importance of paying attention to these aspects to prevent the development of the disease and also to improve the quality of life of cancer patients undergoing treatment.
In initiatives always carried out by its clinical staff, the Oncoclínicas Institute focuses its efforts on general awareness of cancer and ways to prevent the disease in the month of April, since on 4/8 the World Day Against Cancer is celebrated. In addition, throughout the year, it conducts campaigns focused on the most common types of cancer in the country, such as breast, skin and prostate cancer. These actions constitute the Movement for Life.
Our intention is to bring to the greatest number of people everything related to cancer: characteristics, symptoms, importance of early diagnosis, forms of prevention. And provide patients undergoing treatment with information on how to improve their quality of life by adopting practices that reduce the side effects of chemotherapy or radiotherapy, for example. Broadly speaking, the focus is on the person as a whole and on the promotion of health, well-being and knowledge on all fronts related to cancer.
Through the Movimento Pela Vida campaign, the Oncoclínicas Institute makes the Habit Tracker tool available to the public. In it, it is possible to monitor attitudes that improve physical and mental health until they become habits. A healthier diet, the practice of physical activity, the reduction of cigarette consumption, more time to read daily and what else you can do well.